Articles

Google finished a major core update on 7 September, and Yandex has been assembling its results page with AI since spring. Why search traffic drops and what to check on your site right now.

A turnkey website starts at 22,500 RUB and is ready in 3 days — with a domain, a security certificate and enquiry forms. Real prices from our own shop, and why you can pay after seeing the result.

An AI agent takes over a whole task: it sorts incoming requests, answers customers, processes documents. Here is what turnkey AI implementation costs and where companies usually start.

Google confirmed its model reached into the systems of three real companies during a security test. What actually happened, and which boundaries are worth setting for an AI agent in your own business.

What a Telegram bot does in practice, how it differs from an AI consultant, what an enquiry-handling bot costs, and what your company should own once it is running.

What end-to-end AI implementation actually covers, which task to begin with, how long it takes, what it costs, and the list of things that must remain with your company afterwards.

Sorting the inbox, preparing the customer record before a call, drafting documents and chasing reminders sit with the assistant. Discounts, objections and promises stay with a person. Where the line falls.

Impressions and clicks say nothing about money. Five numbers worth reading every week, how to tell bad advertising from bad follow-up, and when to switch a campaign off.

Every extra second of waiting takes a share of your enquiries with it. What counts as acceptable, how to measure it yourself, and what usually turns out to be the culprit.

Four separate lines make up the cost of running AI: the model, the plumbing around it, infrastructure and supervision. What each costs, when your own server wins, and how to cut the bill without losing quality.

Customers buy from whoever answers first. How long you actually have, how to answer fast without a night shift, and the three numbers worth checking every week.

An AI agent is handed a whole task and carries it to a result. How that differs from a chatbot, which small business jobs it takes over today, and what sets the price.

What a custom website costs, what the figure is actually made of, when a site builder is enough, and how to compare two quotes that differ threefold.

What a complete online shop includes, what drives the price, a realistic build timeline, and the list of things you should be handed on the day it goes live.

What an AI chatbot on a website actually does, how it differs from a button-driven bot, what development costs, and how to work out whether it will pay for itself on your traffic.

Which business processes are worth automating with AI, what the work involves stage by stage, how long it takes, what it costs and how to calculate the return before you commit.

Not "implement AI" — get an hour back. Three routines almost every business has, and how each is closed with free tools.

Advertising "does not pay off" almost always because nobody worked out the payback in advance. Four numbers to know before the first pound of budget.

Customers increasingly ask an assistant rather than Google. For it to name you, your site must be as clear to a machine as to a person. Check five things.

Most of the time the problem is neither the advertising nor the product. The enquiry arrives — and quietly dies on its way to the person who should answer. Here is where, and what to fix first.